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A specialized edition intended for medical institutions and doctors.
08 January 2025

Darnytsia Was Recognized as a Digitalization Champion as of Year-End 2024

Darnytsia Pharmaceutical Company was among the top 30 most digitalized companies in Ukraine according to Forbes Ukraine magazine.

Forbes and the audit company KPMG in Ukraine for the first time investigated the level of digitalization of the national business and generated the list of "Digitalization Champions 2024".

The study involved 203 Ukrainian companies that submitted their questionnaires. They represented 11 sectors of the Ukrainian economy.

Based on the results of evaluation of the questionnaires, a shortlist of 68 companies was formed. Among them, 51.5% of companies represented service industries, and 48.5% represented the manufacturing ones.

At the same time, 71.9% of the shortlisted companies are representatives of large businesses, and 26.6% are small and medium-sized.

Let us remind you that Darnytsia has worked their way from a manufacturing company to a marketing company and is now moving further to a patient-oriented company.

The national pharmaceutical leader is doing this through the use of advanced digital technologies, such as big data and artificial intelligence. This helps take Darnytsia's processes to the next level and quickly move the company closer to being patient-centric.

"The results of the study show that more than half of Ukrainian companies have accelerated the pace of digitalization after the start of the full-scale invasion. Darnytsia is no exception. We understand how powerful the strength of modern technologies is today and use it to the maximum in order not to lose digital leadership in the pharmaceutical market of Ukraine," says Volodymyr Krasotin, Digital Transformation Director of Darnytsia Pharmaceutical Company.

 

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